A worldwide family of leading bicycle brands
We are a global group of brands that provides the best bikes in each market segment – from off-road downhill racing to urban cargo bikes. We also provide bicycle services.
Our extensive premium brand portfolio sets us apart, encompassing 20 iconic bicycle brands across Europe, North America, South America and Asia. These include Caloi, Cannondale, Cervélo, FOCUS, Gazelle, Kalkhoff, Mongoose, Santa Cruz, Schwinn, Urban Arrow and Veloretti, among others. And with seven assembly sites, we form one of the strongest supply chains in the bicycle industry.
We are the global market leader when it comes to innovative solutions, such as bike lease plans and membership schemes for employers and employees, and we also offer a range of digital services in collaboration with dealers and other service partners. This is our way of contributing to healthy, clean mobility.
An unrivaled range of products and models for every cyclist
With our extensive portfolio of products, we’re able to connect with the needs and tastes of each individual cyclist. For example, more and more people are seeing the benefits of cycling with pedal assist, which allows riders to cover longer distances without much extra effort.
Choose a segment or scroll down to discover all of them
Comfort — The health-conscious way to commute
Around the world, more and more people are taking up cycling – increasingly, with the help of electric assistance. This is the pinnacle of sustainable and healthy mobility. We offer a broad spectrum of models to this clientele, with leading brands such as Caloi, Gazelle, Kalkhoff, Urban Arrow, Union and Veloretti.
Our comfort brands
Parts & Accessories — Enhancing every detail of the ride
Great rides are built on great components. Our brands in Parts & Accessories offer premium gear and finely engineered solutions to elevate every aspect of cycling — from comfort and performance to durability and style.
Our parts & accessories brands
Bike Services — Making mobility simple, smart, and sustainable
Our Bike Services are clustered within our Bike Mobility Services (BMS) branch and are driving the transition toward smarter, greener commuting by offering fully digitized and scalable cycling solutions for employers and their teams.
Our bike services brands
Retail & Experiences — Getting more people on bikes, one experience at a time
We believe cycling starts with a great experience — whether online, in-store, or out on the road. Our retail brands bring expert guidance, community, and inspiration to every kind of rider.
Our retail & experiences brands